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What Advice Do Finance Professionals Give for Managing a Company's Liquidity During Uncertain Economic Times?

What Advice Do Finance Professionals Give for Managing a Company's Liquidity During Uncertain Economic Times?

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  • Maintain Strong Banking Relationships
  • Keep 12-Month Cash Runway
  • Maintain a 6-Month Cash Buffer
  • Prioritize Building a Cash Buffer
  • Maintain a 6-Month Cash Reserve
  • Build Multiple Financial Scenarios
  • Use Real-Time Cash Flow Tracking
  • Create Detailed 90-Day Cash Projections
  • Track Real-Time Cash Flow Daily
  • Check Dashboards Daily for Cash Flow
  • Stay on Top of Receivables
  • Involve Team Leaders in Cash Forecasting
  • Diversify Short-Term Funding Sources
  • Track Weekly Cash Flow
  • Maintain Diverse Funding Sources
  • Build Multiple Banking Relationships
  • Use AI-Powered Cash Flow Forecasting
  • Maintain Multiple Lender Relationships
  • Diversify Lenders and Keep Cash Reserve
  • Monitor Weekly Cash Flow
  • Understand Business Cycles for Cash Forecasting
  • Automate Weekly Cash Tracking
  • Create Detailed Cash Flow Forecast
  • Maintain a 90-Day Cash Reserve
  • Diversify Revenue Streams
  • Negotiate Extended Vendor Payment Terms
  • Diversify Funding Sources
  • Spread Out Renovation Timelines
  • Create Different Cash Buckets
  • Set Up Automatic Monthly Transfers
  • Maintain a Strong Cash Reserve
  • Work with Multiple Lending Partners
  • Keep Six Months of Operating Expenses
  • Conduct Weekly Cash Flow Assessments
  • Use QuickBooks for Receivables Timing
  • Control Expenses and Receivables
  • Diversify Revenue Streams for Stability
  • Offer Early Payment Incentives
  • Keep Six Months of Operating Expenses

Maintain Strong Banking Relationships

I've found that maintaining strong banking relationships has been crucial during market swings - last year, having multiple lenders helped us secure emergency funding when one of our major projects faced delays. I always make sure we keep at least six months of operating expenses in easily accessible accounts, which saved us during the 2020 downturn when some of our tenants needed payment flexibility. Beyond just hoarding cash, I recommend creating a detailed 18-month cash flow projection and updating it weekly, because it's helped me spot potential liquidity crunches before they become emergencies.

Keep 12-Month Cash Runway

With my experience managing over $1.2B in assets, I've learned that keeping a 12-month cash runway is absolutely crucial during uncertain times - we actually increased this to 18 months during the 2020 downturn, which really saved us. I always advise my clients to maintain ultra-liquid assets in high-yield savings accounts or short-term Treasury bills, even if it means sacrificing some potential returns. Last year, one of our clients avoided a major cash crunch by following this strategy when their receivables were delayed, which reinforced my belief in prioritizing liquidity over higher-yield investments during volatile periods.

Maintain a 6-Month Cash Buffer

I've learned from managing my real estate firm that maintaining a 6-month cash buffer is absolutely crucial - it saved us during the 2020 slowdown when several deals fell through unexpectedly. I now keep about 30% of our operating expenses in an easily accessible high-yield savings account, which gives us breathing room while still letting that money work for us.

Prioritize Building a Cash Buffer

During uncertain economic times, prioritize building and maintaining a cash buffer while closely monitoring your cash flow. My key advice is to conduct a rolling cash flow forecast, projecting inflows and outflows over the next 12 months and updating it regularly. This approach helps you anticipate potential shortfalls and make proactive decisions, such as adjusting expenses or renegotiating payment terms.

In one case, we identified a looming liquidity crunch three months out, giving us time to secure a line of credit and renegotiate vendor terms to delay payments without penalties. This buffer allowed us to navigate the uncertainty without disrupting operations. The lesson? Visibility into your cash flow is your greatest tool, and flexibility-whether in securing credit or cutting non-essential expenses-can ensure resilience during economic volatility.

Runbo Li
Runbo LiCo-founder & CEO, Magic Hour

Maintain a 6-Month Cash Reserve

I've learned the hard way that maintaining a 6-month cash buffer is absolutely crucial, especially after nearly running dry during the 2008 recession with my first real estate venture. Now I keep 20% of our company's annual revenue in low-risk money market accounts and government securities, which has saved us during several market downturns.

Build Multiple Financial Scenarios

From my experience at spectup and working with numerous startups, I've found that maintaining a 12-18 month runway is absolutely crucial during uncertain times. Back during my N26 days, I witnessed firsthand how important cash management was, even for a well-funded fintech unicorn. The reality is that 38% of startups fail because they run out of cash - a statistic we see play out regularly at spectup. I always tell our startup clients to build multiple financial scenarios - best case, base case, and worst case - and to have clear action plans for each. At spectup, we work with founders to implement efficient cash monitoring systems, helping them track burn rate and identify potential cost-saving opportunities before they become critical.

It's also essential to maintain strong relationships with investors and keep them regularly updated - something I learned while working in banking at Sparda and later refined through my venture experience at BMW Startup Garage. A solid relationship with investors can be invaluable when you need to secure bridge funding or extend your runway. One of our startup clients recently weathered a tough market downturn simply because they had built these robust financial monitoring systems and maintained transparent investor communications.

Niclas Schlopsna
Niclas SchlopsnaManaging Consultant and CEO, spectup

Use Real-Time Cash Flow Tracking

Cash flow forecasting is game-changing for us at Cleveland House Buyers, especially when managing our 150+ units during market swings. I learned to run weekly cash projections after the 2008 crash caught us off guard, and now we maintain a 6-month emergency fund for each property to weather any storm.

Create Detailed 90-Day Cash Projections

Through my experience at KC Property Connection, I've found that careful cash flow forecasting is essential, especially when market conditions are unpredictable. We started using a weekly cash flow review system last year, which helped us identify potential shortfalls early and adjust our property acquisition timing accordingly. I recommend creating detailed 90-day cash projections and updating them weekly - it's not fancy, but this simple practice has helped us maintain healthy liquidity even during market downturns.

Nick Stoddard
Nick StoddardChief Executive Officer, KC Property Connection

Track Real-Time Cash Flow Daily

I'm excited to share what's worked for me in managing liquidity during tough times - real-time cash flow tracking has been a game-changer. When I first started Sell House Columbus Ohio, I used a simple spreadsheet updated daily, which helped me spot trends and avoid cash crunches before they happened. I'd strongly recommend keeping at least 6 months of operating expenses in easily accessible accounts, as this buffer has saved us multiple times when deals took longer than expected to close.

Check Dashboards Daily for Cash Flow

As someone who's helped Shopify stores weather market fluctuations, I've found that real-time cash flow tracking is absolutely essential - we check our dashboards daily and adjust marketing spend within hours if needed. Last year, when one of our clients faced a sudden inventory crunch, we quickly scaled back their ad spend and redirected funds to their best-performing product lines, which helped maintain healthy margins. I always recommend keeping at least 3-4 months of operating expenses in easily accessible accounts, as this buffer has saved us multiple times when payment processors had unexpected delays.

Stay on Top of Receivables

I believe the key to managing liquidity is staying on top of your receivables and not letting them age too long. Just last quarter, we implemented an early payment discount system that improved our cash flow by 30% within two months. By staying in frequent communication with our partners and maintaining transparent payment terms, we've built trust that helps us navigate tight spots more easily.

Involve Team Leaders in Cash Forecasting

Working with dozens of organizations, I've found that accurate cash forecasting is really about getting your team leaders involved in the planning process. I have my clients do monthly cash flow meetings where department heads share upcoming expenses and expected revenues, which has helped them spot potential issues before they become real problems.

Diversify Short-Term Funding Sources

Running a nationwide land buying operation taught me that having multiple streams of short-term funding is crucial - we maintain relationships with at least three different lenders even when we only need one. During the 2022 market volatility, we started breaking larger land purchases into smaller phases, which gave us more flexibility with our cash reserves. I'd suggest looking at your largest expenses and seeing if you can restructure them into smaller, more manageable payments without significantly increasing overall costs.

Track Weekly Cash Flow

I've learned that keeping a 6-month cash reserve is crucial during shaky economic times - it saved us when three renovation projects hit unexpected delays last year. We now track our weekly cash flow in a simple spreadsheet and meet every Monday to review it, which helps us spot potential issues before they become real problems.

Maintain Diverse Funding Sources

At Serious Cash Offer, I've learned that maintaining strong relationships with multiple lenders and financial partners is crucial for staying liquid during uncertain times. Just last quarter, having diverse funding sources helped us close three unexpected deals when our primary lender tightened their requirements. I suggest regularly reviewing and adjusting your cash reserves based on market conditions - we aim to keep 30% more cash on hand during volatile periods compared to stable times.

Build Multiple Banking Relationships

Having multiple banking relationships has been a game-changer for my property management company, as we learned the hard way during the 2008 recession when our primary lender froze our credit line. I suggest building relationships with at least three different banks and maintaining active accounts with each - it's saved us multiple times when we needed quick access to capital.

Use AI-Powered Cash Flow Forecasting

AI-powered forecasting has been game-changing for us at FuseBase, helping us spot potential cash flow issues weeks before they materialize. We recently used our automation tools to analyze payment patterns from the past two years, which helped us adjust our billing cycles and reduce late payments by 40%. While technology helps, I've learned to combine these insights with old-school practices like maintaining strong vendor relationships and negotiating better payment terms when possible.

Maintain Multiple Lender Relationships

After weathering the 2008 crisis, I always maintain strong relationships with multiple lenders and keep our credit lines open, even when we don't need them. Last month, this strategy helped us quickly close on a distressed property when our main lender suddenly tightened their requirements, as we could immediately switch to our backup financing option.

Diversify Lenders and Keep Cash Reserve

Being in real estate investments for 20+ years, I've seen how crucial it is to maintain strong relationships with multiple lenders, not just one. During the 2008 crash, we survived because we had diversified our funding sources and kept a healthy cash reserve of 12 months' expenses. I suggest reviewing your payment terms with vendors and seeing where you can negotiate better deals - we saved nearly 15% on renovation costs just by adjusting payment schedules.

Monitor Weekly Cash Flow

Weekly cash flow monitoring is what's helped me stay ahead of market changes, especially when I noticed a slowdown in property sales back in 2021. I started tracking every dollar coming in and going out using a simple spreadsheet, which helped me spot trends early and adjust our buying criteria before things got tight.

Understand Business Cycles for Cash Forecasting

Running an insurance brokerage has taught me that cash flow forecasting isn't just about spreadsheets - it's about really understanding your business cycles and planning ahead. Just last quarter, our weekly forecasting meetings helped us spot a potential cash crunch two months in advance, giving us time to adjust our vendor payments and avoid any financial stress.

Automate Weekly Cash Tracking

As someone who works with 1099 contractors daily, I've found that setting up an automated system to track weekly cash inflows and outflows has been a game-changer for managing liquidity - we actually use a simple spreadsheet that I'm happy to share. Last month, this system helped us identify a potential cash shortfall two months before it would've hit, giving us time to adjust our spending and boost our emergency fund. I suggest starting with tracking just three numbers: minimum cash needed for operations, current liquid assets, and projected cash flow for the next quarter.

Create Detailed Cash Flow Forecast

In uncertain times, I advise companies to prioritize liquidity by creating a detailed cash flow forecast that looks several months ahead. By anticipating when cash will come in and out, you can make informed decisions about spending and avoid unexpected shortfalls. It's also wise to build a buffer by cutting non-essential expenses and delaying any big investments that aren't immediately necessary. This approach allows you to preserve cash, which is invaluable when the future is unpredictable.

For small business owners, I recommend negotiating extended payment terms with suppliers if possible, which can help you keep cash on hand. Additionally, consider a line of credit with your bank for extra security. It might not always be needed, but having it available provides peace of mind and ensures you can respond quickly to any surprises.

Maintain a 90-Day Cash Reserve

I learned the importance of maintaining a 90-day cash reserve when we hit a rough patch during the 2020 downturn. We had to scramble to collect pending payments and negotiate with vendors, which taught me to always stay ahead of cash flow forecasting. Now, I review our cash positions weekly and keep close relationships with multiple lenders, giving us flexibility when we need quick access to capital.

Diversify Revenue Streams

Generally speaking, I've found that having multiple revenue streams saved us during uncertain times - like when we expanded into property management alongside our buying operations. I prioritize keeping at least 20% of our monthly expenses in easily accessible accounts, while putting the rest to work in short-term investments. When the market slowed last year, this approach helped us stay operational without having to take on expensive emergency loans.

Negotiate Extended Vendor Payment Terms

In real estate, I've learned that cash flow timing is everything, and I apply this same principle to managing company liquidity - we once had to pass on an amazing property deal because we didn't have enough readily available cash. I now make sure to negotiate extended payment terms with our vendors whenever possible, which has given us extra breathing room during slow months. One practical tip that's worked well for us is breaking down larger expenses into manageable monthly payments, even if it costs a bit more, to maintain better cash flow predictability.

Diversify Funding Sources

After transitioning from engineering to real estate, I quickly discovered that diversifying our funding sources was key - we now maintain relationships with three different private lenders instead of relying on just one bank. When our primary lender tightened requirements last year, having these backup relationships helped us continue purchasing properties without missing a beat.

Spread Out Renovation Timelines

The best way I've found to manage liquidity is spreading out our renovation timelines and never having more than 40% of our properties under construction at once. Back in 2020, this approach really saved us when material costs skyrocketed - we were able to pause some projects and focus our cash on completing the most profitable ones first.

Create Different Cash Buckets

I've found that creating different 'buckets' for operating expenses, maintenance reserves, and growth opportunities helps prevent cash flow surprises. When managing my 31 rental properties, I always keep 3% of each property's value in liquid funds for unexpected repairs or vacancies. This approach saved me during COVID when several tenants needed payment plans, and I still had enough cash to cover mortgages and maintenance.

Set Up Automatic Monthly Transfers

I've learned to maintain a 6-month cash reserve specifically for each property in our portfolio, which saved us during the 2020 market uncertainty when several tenants needed payment arrangements. I recommend setting up automatic monthly transfers to a dedicated reserve account - even if it's just 3% of your monthly revenue, it adds up and creates a crucial safety net.

Maintain a Strong Cash Reserve

One key piece of advice for managing a company's liquidity during uncertain economic times is to maintain a strong cash reserve and regularly reassess cash flow projections. In times of uncertainty, having a cushion of liquid assets is essential for covering operational costs, addressing unexpected expenses, and seizing strategic opportunities.

To achieve this, I recommend closely monitoring and managing accounts receivable and payable. Encourage quicker collections by offering discounts for early payments and negotiate extended terms with suppliers to keep more cash on hand. It's also important to scrutinize discretionary spending, prioritizing only essential expenditures to preserve liquidity. Additionally, establish or renew lines of credit when conditions allow, so there's a financial safety net if cash flow tightens unexpectedly.

Regularly revisiting and adjusting cash flow forecasts based on current market trends ensures that the company can anticipate and prepare for potential shortfalls. By taking these proactive steps, companies can strengthen their liquidity position, navigate uncertainty with greater resilience, and position themselves for stability and growth when conditions improve.

Rose Jimenez
Rose JimenezChief Finance Officer, Culture.org

Work with Multiple Lending Partners

I've found that working with multiple lending partners saved our business during COVID when some banks froze their lending. Generally speaking, don't wait until you need money to build relationships with lenders - I actively maintain connections with at least three different funding sources even when business is good.

Keep Six Months of Operating Expenses

I always tell my real estate clients to keep at least six months of operating expenses in easily accessible accounts, which has saved several of my renovation projects during unexpected cost overruns. Just last year, having this buffer helped me navigate a major supply chain delay on a flip project without having to take on expensive emergency loans.

Conduct Weekly Cash Flow Assessments

In uncertain times, having a cash reserve is essential, but it's equally important to manage incoming and outgoing cash meticulously. I recommend aiming for a buffer that covers three to six months of operating expenses to provide a cushion. Beyond that, conducting weekly cash flow assessments allows you to stay agile.

This way, if revenue dips or unexpected costs arise, you're prepared to pivot quickly, adjusting outflows without relying on costly credit. If feasible, negotiate extended terms with vendors while incentivizing clients to pay sooner by offering small early-payment discounts. It's about staying liquid without eroding cash flow.

Austin Rulfs
Austin RulfsFounder, SME Business Investor, Property & Finance Specialist, Zanda Wealth

Use QuickBooks for Receivables Timing

QuickBooks has been game-changing for us at House Buying Girls in managing our accounts receivable timing and payment terms. I recently started offering 2% discounts for early payments on our rental properties, which has helped maintain steady cash flow even when the market gets shaky.

Control Expenses and Receivables

Managing liquidity during economic uncertainty means tightening control over both expenses and receivables. Start by identifying non-essential costs that can be paused or reduced without impacting operations. For example, renegotiating supplier contracts for better payment terms keeps cash within the business longer.

Also, using a rolling cash flow forecast with a three-month horizon provides a clear view of upcoming needs, allowing for proactive adjustments. By tracking your liquidity closely and maintaining communication with vendors, you create a buffer that minimizes risks, even if sales slow down.

Matt Little
Matt LittleFounder & Managing Director, Festoon House

Diversify Revenue Streams for Stability

Managing both long-term and short-term rentals has shown me that having multiple revenue streams is a real lifesaver during uncertain times. When COVID hit and our Airbnb bookings dropped, having stable income from our long-term rentals kept us afloat, which is why I always suggest not putting all your eggs in one basket.

Offer Early Payment Incentives

Having flipped over 100 houses, I've found that accelerating accounts receivable through early payment incentives is absolutely critical - we offer 2% discounts for rental payments made 10 days early, which has improved our cash flow significantly. This approach helped us maintain positive cash flow across our rental portfolio even during the pandemic when many landlords were struggling.

Keep Six Months of Operating Expenses

From my experience flipping over 200 houses, I've learned that keeping at least 6 months of operating expenses in cash is absolutely crucial, especially when the market gets shaky. Last year, this safety net helped us weather a three-month construction delay on a major project, while still being able to pay our contractors and avoid costly loans.

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